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Art Director / Designer - Narain Kota | Copywriter - Narain Kota
Print Ad & AR Activation
The Problem
Creative ways to encourage business professionals who travel frequently for work to buy Bose Noise Canceling Headphones 700.
The Big Idea
Aisle, Window Or Silence
The Insight
Noise-canceling headphones are at their most useful on airplanes. While flying, it’s difficult to find a moment’s peace when so much is going on around you.
The Final Execution
The Print Ad is a visual metaphor meaning a flight journey can be as noiseless as a paper plane with Bose Noise Cancelling Headphones 700.
The AR Activation
Bose sets up a cool AR Experience at Toronto Pearson airport. Check out the video below to see what it is.
Other Work
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